William Charlwood

Joel Comm’s AdSense Secrets is a powerful book and if you are remotely involved in AdSense I recommend you buy it because at the current price of only $9.95 it’s a steal.

So what’s my tip?

Get it fast.

Sometimes marketers realize that they’ve got the pricing for things wrong and they raise the price if demand is strong. I can’t see how demand is going to be weak for this ebook because at 230 pages it must be THE AdSense reference book at the moment (and I say that as author of the first ever AdSense ebook).

I mentioned GadgetSpots to one of my lists yesterday evening UK time. I now have 41 people signed up below me and 19 below them taking the total to 60.

I’ve also made $24 which is not a large bunch of bananas but my earnings will grow and I have a feeling that more people will convert to paid membership once they spot what’s going on here.

The key stats are that I have got 19 2nd tier members from 41 1st tier members and that’s in under 24 hours. I expect to get more than 41 2nd tier members soon and that is a key performance indicator that will suggest the product is going exponential. A great time to be on board but obviously it can’t go on for ever at that rate or we’ll run out of humans.

I mentioned to the developer - Bill Burdin - that it might be a good idea to incentivise the upgrade by paying out more to those people who do upgrade so as to encourage network growth. He’s thinking about it.

So how do you motivate people below you to take action? There’s actually quite a simple method you can employ and if you sign up for my blog email alert you’ll know when I go public on this.

Everyone wants to generate passive recurring income. But people’s attitude to it is completely irrational, especially online.

The problem is the requirement for instant results and a general impatience.

In any normal business you would expect to invest some money before you generated sales and until those sales came in you’d have to fund all the costs. Online people expect to invest nothing and expect an immediate return. If you do this you are losing out.

Let’s walk through some numbers.

Suppose you sell a product as an affiliate that generates $10 a month recurring commissions and that it actually costs you $50 per sale in AdWords clicks or whatever. Most people would back away thinking it wasn’t profitable enough. But look at month 6: your total commission is $60 so already you’ve made a 20% return on your investment.

For “real world” businesses, a 20% return on investment in 6 months is astounding.

Let’s go to month 12: total income $120. Return on investment is now 140% (120 commission - 50 advertising costs)/50 in a year.

And of course this number grows by 20% every month.

Would you like to make 140% in a year? Would you be prepared to put a little effort into setting up systems that do this?

Good for you, because most people can’t be bothered!

Here’s one place you can start. It’s called GadgetSpots.